The buying and selling of products and services by businesses and consumers over the internet. Subdivided into three categories: business to business or B2B, business to consumer or B2C, and consumer to consumer or C2C.
Features included:
Affiliate Program
Build your own affiliate network and attract new customers to your storefront! You save time and money by managing your affiliate program at the same time you manage your store. This feature makes it easy to control commissions you pay to affiliates for both sales and click-thrus. Both you and your affiliates have access to payout reports and you can even choose to have your affiliates added automatically or with administrative approval.
Inventory Tracking
You can track inventory levels for all the products in your store.
Your customers will know exactly when a product is in stock or out of stock.
This powerful feature even sends email notifications about low and sold out items. You can manage inventory levels and notices for your entire store or for specific items. It's easy to administer and you'll eliminate orders for products that are no longer in stock.
Simple Administration
It's never been easier to set up and administer your storefront. One wizard manages the complete storefront configuration and displays progress to completion so you know exactly where you are at each step of the way. You can revisit completed steps at any time and quickly switch between advanced and simple mode administrative interfaces.
Attribute Templates
You'll save lots of time with the new attribute template feature. Now you can assign similar attributes to multiple products and easily change attributes globally by updating the template. Product attributes can still be modified without affecting the template. Plus, you can assign attribute templates in the Product Import.
Site Traffic and Sales Statistics
You'll know exactly how many customers have visited your store and how much they have spent. This useful new feature makes it easy to track your store traffic and make smarter inventory and promotional decisions.
Quick Selection
Easily select and deselect an entire range of products at once when administering your storefront.
Shipping Calculation
You can calculate shipping costs as a percentage of the total order.
Store Management
A complete set of wizards simplifies the process of building your store. Then, the browser-based administration interface provides access to an array of more sophisticated tools to maintain your catalog and inventory, manage accounts, create comprehensive promotional campaigns, handle order fulfillment responsibilities, and generate detailed sales and website traffic reports.
Account Management
Whether you are running a single store, or a "shopping mall", our solution allows you to have complete management control. You can create a store manager with full authority and multiple user accounts to handle the normal day-to-day operations of running your store. Also, customer accounts can be set up to provide frequent shopper programs discounted pricing and special product availability.
Catalog Management
Create categories, products, and attributes using wizards, the administration interface, or the product import utility. Use the sorting capability to quickly organize your products for display. Create detailed product descriptions using text and HTML and attributes can be assigned to products to allow you to identify your products' characteristics more accurately to your customers.
Merchandising
Merchandising is key to success of all stores and our solution has the capability to implement a variety of programs to increase your sales.
You can associate complimentary products to give shoppers the opportunity to purchase others that are similar. You can also create an up sale process when shoppers meet pre-defined criteria such as purchasing specific products, or exceeding specified dollar amounts.
Pricing groups can be used in combination with select shopper availability groups to qualify them for discounts on any or all products in the store.
Order Fulfillment
Processing credit card payments is easy with pre-configured payment processing solutions from industry leaders. Configure multiple sales tax methods and provide your customers with multiple shipping options. Checking order status is also simple with our instant order email confirmations that are sent to both the merchant and customer.
Our solution is bundled with interfaces to the following list of payment gateways and, supports over 40 others:
Authorize.Net Payment Services v3.0
E-Commerce Exchange/QuickCommerce 3.0 Payment Gateway
Moneris e-SELECT Payment Service
GlobalCommerce Payment Gateway
CyberSource ICSv2 Payment Services
Cardservice/LinkPoint Payment Gateway
Paradata Payment Service
Verisign Payflow Link
Verisign Payflow Pro (PaymentNet)
Through the modular architecture, many other payment processors can be integrated to a storefront.
Modular Architecture
Our solution is specifically designed so developers and aftermarket vendors can implement their own customized modules around a common API. Once a module is developed, push-button registration automatically integrates it into the main system.
Modules can be developed for the following sub-systems:
Fulfillment
User Interface
Shipping
Payment
Currency
Sales Tax
Batch Reporting
Import / Export
Buyer Traffic Reporting
Intercept System Functions
Existing Site Integration
E-merchants who have sites in HTML can hyperlink directly into an
e-catalog. Key e-catalog functions such as product lookup, category presentation, shopping basket, and order forms can be accessed as components of existing HTML-based web sites.
Security
All sensitive data can be encrypted with SSL prior to transmission. This includes the customer ordering process and processing of orders.
Multiple layers of login permissions give a centralized manager the ability to grant store-level permissions to different developers and merchants.
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